The National Cancer Institute works for cancer research. Recently, INCa has set up a research methodology called the Living Lab which allows to co-construct solutions out of the usual framework thanks to the intervention of stakeholders outside the research field. It is a creative process that is central to the research work.
We really enjoyed discovering this creative aspect of the research that we did not know about. In design, we had to make the content as clear and digestible as possible and then use web animations to give life to abstract concepts.