Bouygues Telecom Business

Web

Year: 2023

Client: Bouygues Telecom Business

Expertise: Web Design , Brochure websites

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About Bouygues Telecom

Bouygues Telecom is a long-established French telecommunications operator, ranking among the oldest and largest in the industry.

With an extensive network and a wide range of B2C services, Bouygues Telecom is also a leader in the B2B market. In this segment, Bouygues Telecom has partnerships with other major companies in the sector, such as Samsung, for which a dedicated section of the website needed to be created.

Our work for Bouygues Telecom

– Creation of a microsite : UX/UI features (custom navigation bar, icons, etc.), implementation of a configurator to help prospects define their company’s telephony needs

– Content : Presentation of the partnership and the Bouygues x Samsung offering

Project objectives

– Improve the Bouygues Telecom Business section and showcase the partnership with Samsung

– Help users discover, through a series of questions, the telephony solutions best suited for businesses

– Create a lead magnet to generate contacts that can be repurposed for marketing

– Equip the Bouygues representative who will receive the lead to better advise the client

Creating the Right Tool to Save Time and Boost Efficiency

To generate qualified leads and engage customers, developing the “configurator” tool was a key priority. Advising businesses on the best telephony configuration based on the number of extensions, device types, and other factors directly on the website is a valuable addition to the site.

Including details tailored to businesses’ needs in the questionnaire (shock-resistant devices, cybersecurity, dedicated insurance) is another aspect that has been the subject of extensive consideration.

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